Solène Tessier

Solène Tessier

UX-UI • Product Design Manager • Brand Designer

8Mar

Remote user testing at Pagesjaunes

Remote user testing at Pagesjaunes

DESCRIPTION

As it often happens in a team, everybody has an opinion on design. In that context, it can be difficult to choose between different strategies, concepts and ideas.

Designers are often at the end of that chain of opinions and it makes their work less efficient and more frustrating.

To smooth those pain points and multiply user feedbacks sources, we introduced a new tool in the team: a remote user testing platform, Testapic.

I’ve been managing that approach by:

    • Upgrading my skills & knowledge on user testing
    • Supporting UX and UI designers on their projects by proposing appropriate user tests, survey, etc.
    • Building the test’s strategy tailored to each need and writing the protocols
    • Analysing and interpreting the results (videos, data, verbatims)
    • Recommend courses of actions pertaining the test results
    • Counseling other teams in Solocal Group at large

I’ve launched some 70 tests by now of various types: videos on a live website / app or on interactive prototypes, survey on a live website / app or on interactive prototypes, behavioral survey, pick and choose questionnaire, Attrakdiff questionnaire, etc.

I’ve also created a reference document on remote user testing and trained all the designers on the team (in case I wouldn’t be available to support them).

ANNONCEUR

PagesJaunes

TOPICS

10Avr

Users Tests • Trouver une plante

Users Tests • Trouver une plante

DESCRIPTION

One year after launching the very first version of the “Trouver une plante” (Find a plant) feature, we decided to iterate and improve it.

As a team, we weren’t able to converge on what was needed and what were the priorities. So I proposed and launched a users tests to audit the current feature.

The first test was a qualitative lab usability testing:

  • 8 female / male users between 25 and 50 years old
  • 45 min of moderated testing including pre and post-survey
  • Thinking Aloud method
  • Fully recorded tests sessions (screens & testers)

Following the tests, a feedback workshop allowed us to extract the highlights of each interview and sort them by main topics.

postit2

A second test was launched to get some behavioral and user needs insights by the way of a quantitative survey.

Finally, a detailed report on the test was delivered highlighting key focal points, pain points and recommandations on the functional and design decisions to be undertaken.

That work was the basis of the next phase:

  • adding criterias the multi-criteria search-engine
  • redesigning the results page including more photos
  • reorganizing the sections within the plant page

ANNONCEUR

Ooreka

TAGET USERS

Debutant to advanced gardener

TECHNOLOGIES

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